What is ecoTraction?
ecoTraction is a safety product used as an environmentally responsible alternative to salt and ice melters by providing instant traction on slippery winter surfaces.
It is made of a naturally occurring volcanic mineral that is a porous, relatively soft honeycomb-structured stone. This cage-like structure acts as a ‘sponge’ and makes it useful in all sorts of ways. For decades, this mineral has been used as a soil amendment product, an odor control product, an animal feed additive, a water purification solution, a toxic material containment and environmental remediation product, and many other applications.
SPINY GRANULES DELIVER HIGH TRACTION
Thanks to its spiny sharp edges and honeycomb-like structure, these unique granules provide instant traction on ice and snow.
Each granule has microscopic channels that absorb the thin slippery layer of water found on ice, helping it to grip on ice & snow faster and better than any other products of its category. Its sharp micro edges, large surface area, multiple contact points and rigid structure, make ecoTraction the ultimate traction agent for slippery winter conditions.
ecoTraction doesn’t melt away like salt does by leaching into the ground, contaminating the soil and ground water. Instead, ecoTraction keeps its spiny structure on ice and snow, lasting much longer than any ice melter to help prevent slip & falls. Over time, it crushes underfoot on hard surfaces, breaks down and in the spring it can be safely swept away onto lawns and gardens.
ecoTraction is not only safe enough for plants to grow in, it benefits the soil and is actively good for vegetation and your garden. While salt contaminates the soil and kills plants, ecoTraction does the opposite. It retains and slowly releases nutrients and minerals like potassium, calcium and magnesium to keep lawns healthy.
Thanks to its porous structure, it acts like tiny sponges by aerating the soil and retaining water to keep the soil moist. It even reduces lawn damage from dog urine as its molecular sieve properties lock-in and neutralize the ammonia to help prevent it from burning the grass.
As one of the few negatively charged naturally occurring minerals in nature, ecoTraction has a high cation exchange capacity, giving it the ability to trap heavy metals like lead and arsenic that are commonly found in trace amounts in road salt.
Thanks to its molecular sieve properties, ecoTraction absorbs and removes heavy metals from lakes, rivers and sewage, and locks them into its microscopic structure for good. It also filters the air by adsorbing noxious fumes and nuisance odors.
ecoTraction is an all-natural volcanic mineral that is non-corrosive. Unlike chemical-based products, it is safe for children to touch and won’t harm pets’ paws. ecoTraction is a 100% natural product and contains no added salt, chlorides, chemicals, or dyes.